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We are often asked how long our projects take to turnaround and generally we can turn out a custom project in about 90 days give or take a few but the important thing to remember is that each one of our projects is custom tailored to meet each individual clients needs, and also that timelines and milestones vary from project to project.
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1.) Planning & Discovery Stage
0-25% Complete –
Every project Tribal Chicken develops begins with a plan and a solid strategy. Projects are only as successful as the plan behind them so in this stage we are able to identify project goals and determine how the project will go from an idea to a plan, from a plan to deliverables and from deliverables to completion.
Steps
- Identify Target Demographic
- Current Site / Assets Assessment
- Competitive Research
- Identify Hardware / Software technology
- Create Information Architecture
- Identify Content Needs
- Set project milestones
- Identify Hosting / URL Needs
2.) Creative Stage
26-50% Complete
Once we have completed our project outline we move onto our creative stage. This is where we will deliver the Graphic Design for the project. Deliverables may include the following
- Creative Interview
- Website Comp Designs
- Phototography
- Corporate Identity Materials
- Print Materials
- PowerPoint Designs
3.) Production Development
51-90% Complete
Upon completion of the creative stage, we move into the development portion of the project. This is the stage where we begin to see the project come to life.
- HTML Shells are developed
- Project Testing Area setup
- Technology Introduced
- Hardware / Software implemented
- Content entered into project
- Internal Review
- Coding
- Multimedia Development
- Project Soft launch
- Press Checks
4.) Review & Deployment
91-100% Complete
Once we have soft launched the product we are ready to review with the client and receive feedback. An internal review is done prior to the soft launch to catch any errors prior to client review. However the needs of the project and some of the content may have changed and client feedback is necessary to make any edits at this point.
- Client delivers feedback
- Feedback is analyzed
- Edits are implemented
- Client Reviews final edits & gives project approval
- Project launch
- Training
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